February 9, 2007...7:22 am

PREDICTABLY

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Warner Music says no to Steve Jobs attempts to remove DRM from music tracks. This response is a little predictable as the music industry these days are really not able to think outside the box. It’s been hard enough to get them to acquiesce to making legal downloads available so removing their security blanket is hardly going to appeal. Maybe it would have been better if Steve had negotiated with some new companies such as small independents to have a percentage of non-DRM tracks in the iTunes store. You just need someone to lead the way and then show the others the sales figures to (hopefully) prove that DRM is more of a hindrance than a help.

I guess the potential removal of digital rights management from Apples on-line offerings would only lead to having to offer mp3 instead of AAC tracks as it would only rake up the old proprietary formats argument.AAC is not a proprietary track format but many detractors see it as such. The whole money making model of the music industry IS going to have to change, You can’t keep milking the same old cow forever.

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