Recently this here item was posted through our door. Free chocolate eh. Very tempting. That is until you
realise quite what the trade-off is. Inside the bag is a glossy survey to fill in which basically requires you to reveal a lot of data that advertisers would love to purchase.The game is to leave the bag with the survey completed outside your door and a bag of chocs is left in exchange for you to devour the following day.
Much as we love Lindor chocolate I’m not sure that £3 or so of chocolate is sufficient recompense for the setting free of our personal data which would then be traded between other companies who prize such data. Not a good trade in my eyes. An expenses paid overseas holiday for two is probably nearer the kind of bribe that would have me wavering but I seriously doubt my personal data would command such a reward.
How easily bought do these marketing types think we are? How very dare they!