I saw SeeSaw

Arqiva’s UK based online TV content service SeeSaw started sending out beta invites today. Arqiva picked up the technology that was to power Project Kangaroo before Ofcom squashed the whole cross channel TV catch-up project as somehow uncompetitive. Obviously it’s only a beta offering so the number of available programmes is no as extensive as perhaps it will be when the service launches properly around March 2010. By then the free content will be joined by paid for items and maybe even availability via Wii or iPhone if users express enough interest.

At the moment there’s a smattering of content not available elsewhere. A token range of old school Doctor Who , Blackpool plus the entire IT Crowd and Queer as folk via the 4OD offerings.The least extensive content offerings  come from Five. A quick try out has given a good quality full screen picture quality and stable streaming for me at least.

Whether SeeSaw differentiates itself sufficiently from any independent channel on-line offering and whether it can monetise its service sufficiently to survive long term remains to be seen.


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